March Meeting - Carmichael Lynch

Join us on Monday, March 20th at Alliant Energy Center as our guest speakers Paula Weisenbeck & Adam Craw from Carmichael Lynch present A Brand Built on Love: How Subaru has connected beyond products to create a true emotional bond with people.

Paula and Adam will share their strategies on creating successful campaigns for some of their most prestigious clients. They will share the strategy behind Subaru's "Love" Campaign to show how they achieved their client's unique communication goals. The Creative Team will also discuss the strategy and communication goals of the Subaru "Bucket List" TV spot that won a national ADDY and their recent National Parks Campaign that also won a Gold ADDY and a Cannes Lion. 
Read more about the meeting here: March Meeting

Buffet lunch will be available at 11:30 am and our program begins at Noon and ends by 1:00 pm.
Register here:
March 2017 Meeting Registration. Guests are welcome to attend, $35 if registered by March 15 (late fees apply after this date). Package Rate: 10 Tickets for $250. Email to take advantage of this amazing group offer.

NOW ACCEPTING MAFF Scholarship Applications
Communications, Advertising, Marketing, Design Majors

Application deadline: April 14, 2017

Winners announced: April 28, 2017

Awards Presented: October 2017

Each year, the Madison Advertising Federation Foundation, part of the American Advertising Federation, awards up to $5,000 in scholarships to worthy Madison area undergraduate students.

The MAF Foundation would like to assist students studying in the areas of advertising, public relations, commercial art, communication arts, or marketing who have at least one semester remaining after this current semester. (This means students graduating in May 2017 are not eligible. Proof of enrollment will be requested.)

Applications can be completed and submitted electronically by clicking here

Applications can be downloaded for future completion by clicking here.

Completed applications should be submitted in .pdf form via email to or mailed to the address shown on the application no later than Friday, April 14, 2017. Applications must be received electronically or postmarked on or before this date.

Learn more about the foundation by clicking here: Madison Advertising Federation Foundation